Logan Paul Reveals Jaw-Dropping Annual Earnings—You Won’t Believe the Number

Ever wonder what it’s like to make so much money in a year that you literally lose track of a couple million here and there? Same here . Logan Paul, the 30-year-old YouTuber, entrepreneur, WWE daredevil, and generally unstoppable juggernaut of capitalism, just let slip a jaw-dropping figure from his not-so-distant past—and my bank account shed a tear in response . When he’s not hyping Prime energy drinks with KSI or swapping finishers with John Cena, Logan is either vlogging his life or waxing poetic with fellow internet legends on his IMPAULSIVE podcast . (Seriously, does the guy ever nap?) But get this: during a recent episode, as if it were just another Tuesday, Logan casually revealed the mind-blowing fortune he pocketed in a single year . It makes you ask: Is there some secret YouTuber treehouse where they hand out briefcases full of money and diss track trophies—or am I just missing out on the world’s most lucrative inside joke? Intrigued, bewildered, and just a smidge envious? You’re in the right spot—let’s dive into the full story behind Logan’s golden year and what the Paul brothers are really raking in . LEARN MORE

Logan Paul has revealed the ridiculous amount of money he once made in a single year.

The YouTuber/businessman/WWE star/boxer has pretty much done it all, and he’s only 30.

30 is still young, OK. I promise that I’m not speaking for myself there…

Anyway, when he’s not promoting his Prime energy drink alongside KSI, or teaming up with John Cena, the content creator somehow finds the time to post on his YouTube channel.

Alongside his personal page, Logan’s IMPAULSIVE podcast is where he dives deep into loads of random stuff with celebrity guests.

And this week, he was joined Top FaZe Clan’s Stable Ronaldo and Lacy. They’re very popular streamers, apparently.

In the recent episode, Logan claims his earnings skyrocketed in 2017 after posting several YouTube diss tracks, daily vlogs, and, most importantly, merchandise sales.

How much Logan Paul made in 2017

Logan Paul lifted the lid on his 2017 earnings (YouTube/IMPAULSIVE)

“I made 50 mil,” he told his guests. “We grossed 50 mil in 2017.

“There was three days in a row where I made a million bucks each day for the Black Friday weekend.”

Gross profit is basically the profit a business makes after deducting the direct costs associated with producing goods or services. In the YouTuber’s case, this was merchandise.

While he didn’t clarify what merch this was, Logan started his Maverick clothing line in 2017, before relaunching it in 2020.

How much does Logan Paul earn now?

Reports suggest that Logan’s Prime cleared $250 million in retail sales in its first year (Christian Petersen/Getty Images)

Despite now being more famous than ever, Forbes reports that the influencer earned $10 million, which is still a s**t tonne of money, but considerably less than 2017, according to their annual ‘Top Creators’ list.

“Logan Paul is staying busy, as usual. Apart from his multiple business ventures, including the buzzy Prime Hydration, Paul inked a reality show with HBO where he and his brother Jake get into the nitty gritty details of their lives,” the outlet reports.

“On the wrestling front, he teamed up with John Cena in WWE, and recently challenged soccer star Lionel Messi to a boxing match following a legal battle between their energy drink brands.”

Paul’s overall net worth, meanwhile, is estimated to be $150 million.

How much does Jake Paul earn?

It comes as no surprise that Jake is doing very well for himself (XNY/Star Max/GC Images)

Interestingly, his young brother Jake, 28, reportedly earned $50 million over the past 12 months.

Forbes credit this amount largely from his fight against Mike Tyson in November, which ‘brought Paul a hefty payday’.

“Netflix jumped in to stream the event live for the first time, though the combined fanbases of Paul and Tyson almost overwhelmed the platform,” the outlet said.

Jake was ranked at number three on the list, while Paul was 15th.

It comes as no surprise that MrBeast was first, with a reported earnings of $85 million.