Target’s Shocking Halloween Costume Backlash Exposes Deeper Controversy—What They’re Desperately Trying to Hide
Black faith leaders and activists demanded a boycott of the department store chain, saying they were abandoning the commitments they previously made in the name of supporting racial equity.
Target is still reeling from the backlash of rolling back their diversity, equity and inclusion (DEI) initiatives
Sheletta linked the costume controversy to Target’s DEI rollback, saying one was the outcome of the other.
“You rolled back diversity,” she reportedly said, “So who’s in the room, now, to say ‘hey, this is wrong?’”
The Minneapolis-area business leader was also one of the first to speak out after Target’s DEI rollbacks in 2025.
She said the company has been “showing us” who they are “for years.”
“Maya Angelou’s most famous quote was, ‘When people show you who they are the first time, believe them,’” she said at the time. “And Target keeps showing us over and over again exactly who they are.”
“Perhaps getting rid of diverse employees was a bad decision,” one commented, “the boycott continues”
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